Coffee for those with flair
Follow
your nose
Rare, infused and co-fermented coffees, chosen by scent first and sent fresh in 250 g bags across the UAE.
Rare lots
Unusual, expressive coffees in small batches, never mass market.
Roasted for you
The roast date is printed on every bag, so the aroma meets you at its best.
Gift-ready
Seal, ribbon and a handwritten note. Made to be given.
What flair means
In French, flair is not a word for style. It is a word for the nose.
It is the perfumer who knows, before a single drop is blended, that something is right. Coffee begins the same way: before the first sip, there is the moment you lean in.
Avoir du flair
To have a nose for it.
To sense what is good before it is proven.
Find your coffee
Espresso or V60?
Three colour-coded lines, so you can find the right beans for your brewer and see at a glance whether a coffee is infused or not.
Espresso machines
Medium-roast coffees made for espresso machines: sweet, balanced and rich, with a smooth body. Lovely with milk too.
See these beans →V60, pour-over and filter
Light-roast filter coffees for V60 and pour-over: clean, aromatic and expressive. Not infused: only the flavour of the coffee itself.
See these beans →V60, pour-over and filter
Filter coffees made by co-fermentation or infusion, for intense fruit and spice aromas. Every bag says exactly how it was made.
See these beans →The first lots
Meet the beans
Each lot is chosen by scent, roasted light and sent with its roast date.
Sample lots shown while we finalise the first selection.
How it works
Simple, and a little ceremony
Choose
Pick a lot by its aroma notes. Each page tells you what to smell for.
We roast and pack
Small batches, sealed with the roast date, lot number and brew guide.
Delivered
Courier delivery across the UAE. Free over AED 500.
Gifting
For someone with flair
Gift sets with ribbon, seal and note. Corporate gifting for teams and clients.
Brew it well
XBloom recipes
Every lot has a starting recipe for your XBloom: dose, water, temperature and time.
The waitlist
Be the first to follow your nose
Join the list for the first lots, the launch date and early access. No spam: a few notes a month.